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I know this sounds crazy, but quick: tell me who’s responsible in your organization for making sure the company is winning in the market.
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Imagine you’re walking down a beach and find a watch.
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(Edited 8/5 with expectations for more changes coming.)
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In an era where it seems that every conversation is being recorded, there should be a sign outside every board meeting that reads: “Your notetaker is not welcome here.”
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Investors have lots of good habits when it comes to metrics.
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Today I'm pleased to introduce the Kellblog Companion, a new way to explore Kellblog created by Saurav Chowdhury.
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Founders, chief product officers (CPOs), and chief marketing officers (CMOs) spend a lot of time talking with and listening to customers.
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We're in the middle of an AI boom.
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I spend a lot of time thinking about go-to-market efficiency — how companies decide where to invest their marketing dollars, how they measure what's working, and how they improve over time.
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We’ve decided, after 122 episodes, to put The Metrics Brothers podcast on hiatus.
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The first time I read Obviously Awesome by April Dunford, I breathed a sigh of relief.
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Saying you want a strategic discussion and walking into a board meeting with a 45-slide operations review deck is like saying you want to eat healthy and driving to Baskin Robbins.
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I think we are in the brute-force era of AI.
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A few years ago I wrote a post called The Decomposition of Marketing.
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Just a quick post to highlight that Exit Five has published the audio from my presentation at their recent leadership retreat.