Ash Maurya · Blog

You are right that in the end, much like a jigsaw puzzle, the picture should be viewable in any order.

It wasn’t latent problems, but active problems that a new solution addressed/surfaced that was worth switching for.

In my last post, I described how sketching an idea on a Lean Canvas is akin to stacking a chain of beliefs.

First thanks for all the feedback and kind words.

However, I want to point out that there is a subtle, but critical, difference between idea generation and idea validation.

I do remember publishing a fill order once where I labeled both problems and customer segment as 1, and people’s heads exploded.

One might observe a problem, or pick a well-known big problem (like prevent malaria), and then get more specific on customer segmentation.

That is an actual errata we recently submitted to the publisher.

A question I get a lot is: Why isn’t the Lean Canvas laid out more logically?

It’s been a busy 3 weeks since Steve’s last meeting with Mary.

I often get asked if one can or should model a non-profit using a Lean Canvas.

But good ideas are rare.

The biggest cost during this stage is usually time and people.

The concept of an idea funnel isn’t new.

thx!

July is a busy traveling month but would love to see if I can join in Barcelona.

You should solely be focused just on getting the full story about their last listening session.

I’m working on my most ambitious project yet.

On his drive back to the office, Steve can’t help but replay his last conversation with Mary in his mind.

But that approach still doesn’t guarantee success and still begs the question: “How do you or your clients decide what goes in the MVP?”

I group it as a part of the “why”.

I balance writing with many other activities and aim to get an article out a month — end of April / early May is the target.

You may be building the best solution in the world, but if it’s built in a forest with no path to customers, it will die there too.

The goal of the first interview is getting them to tell you how they currently solve or attempt to solve problem X without having to…

The problem/solution fit process described in the post doesn’t start with a solution (at all) but getting that the customer/problem…

Next, there are many tactics for disarming prospects and setting up initial interviews — where the goal isn’t pitching.

The course I list below address this.

Can you give an example of a no-code MVP so we are clear on definitions?

It’s been a little over 18 months since Steve quit his day job and ventured out on his own.

thx :)

Why have 2 canvases (BMC and VPC) when just a Lean Canvas will do?

If you are trying to sell a trip to Mars (or cure cancer, or …), it would be prudent to de-risk feasibility first to some level — making…

I will be pitting Eric Waterfall against Mary Lean though in my next storyline.

Over the last nine years, I’ve had the opportunity to work with thousands of entrepreneurs from all over world which has given me some…

A lot of Elon Musk’s latest initiatives push the envelope on science — hence the emphasis on first principles.

The aside backstory for why I picked two guys, is I already had these illustrations from my first book trailer and decided to reuse to ship…

Someone (in Vancouver) just shared their experience getting a bank loan from a millennial lender who asked them about conversion and referral rates.

Curious to hear why you think b2b customers might be different?

Let me know if this sounds familiar… Say you have a promising new idea.

Building something on time and on budget that no one wants eventually catches up to everyone.

I share a lot of mindset shift in videos you’ll find at https://leanstack.com.

In 2009, entrepreneurs from all over the world joined in on a grassroots movement taking place that led to the Lean Startup.

I am familiar with Tony’s work and have seen many other talks.

Introducing the “BOOTSTART plan”

Thx :)

I was starting my last book and needed to primarily focus on the ideas there and am now sharing how our application of jtbd has evolved…

In the meanwhile, the way you get unbiased answers is by never asking future looking or hypothetical questions.

Some examples:

If you’re making a change, like upgrading a phone system or internal network, that has no end-user facing impact, then they aren’t who you…

It’s a worthwhile exercise to guess at the customer forces before talking to an actual prospect in order to familiarize yourself with the concepts.