Jason Fried

Yesterday I wrote about a free event we were throwing which cost $100 to attend, but the full $100 was refunded at the door if you showed up.

$5300 in $100s please.

The speed at which a product is developed doesn't inherently make the product better or worse.

A bespoke software revolution?

A few weeks ago I sat down with David Senra (of the outstanding Founders podcast) to record an interview for his new podcast.

The original Cuisinart was peak interface/appliance design.

AI workflows are technically impressive, but there’s a deeper reason people are really amped about AI agents.

My folks are in town visiting us for a couple months so we rented them a house nearby.

Have you noticed that every issue and idea tracking tool you loved slowly morphed into boring, sluggish, corporate bloatware?

There are plenty of opportunities to invite people to your product ahead of the formal launch.

The Concept2 RowErg is one of the highest quality products I've ever used.

New products don’t need to be revolutionary, life-changing, or disruptive breakthroughs to succeed.

In some cases, design is what something looks like.

A young entrepreneur in his mid-20s just emailed me asking for some advice.

At its best, marketing is a transfer of enthusiasm.

One of the great privileges of owning an independent company is that you get to try all sorts of stuff no one else would ever give you permission to do.

From time to time we get criticized for making "yet another to-do list" product.

There was a tiny fly right by the drain, and I was about to wash my hands.

"Years of experience" has been a gold standard hiring requirement since forever.

When you encounter a simpler system, a simpler idea, or a simpler implementation, you have an opportunity.

Whenever I write about our focus on cover letters during the hiring process, I'll inevitably receive the "cover letters are still a thing?"

I don’t think much about legacy.

When we make something new, people often ask "why don't you just add that to Basecamp?"

Whenever I talk about working in real-time, making decisions as you go, figuring things out now rather than before, I get a question like this...

Business isn’t something you learn in books.

One of the great lessons of nature: Randomness is the most beautiful thing.

In the end, judgment comes first.

I'm republishing this for a friend who doesn't have a reliable place to publish this online.

Be curious about what's new, sure.

Not too long ago, we dedicated a 6-week cycle to improving Basecamp's onboarding flows.