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A bit of a rant about consent setups.

Learn how to accurately send user data, like hashed emails, to GA4 through Google Tag Manager, using "Code" mode in the User Provided Data variable.

This post will explain the differences between what is stored in the intraday table and the processed table - when consent is not yet granted at the beginning of the visit The post GA4 intraday exports and cookieless pings appeared first on Stuifbergen.co…

Between 2024-07-15 and 2024-07-24 a quiet gradual change took place: it looks like the collected_traffic_source column is now only filled on the first batch of events.

Today I learned that when you use the srsltid parameter (Shopping Free + autotagging will add this parameter), it messes up the GA4 bq page location.

Race conditions, Murphy's Law, and assumptions - a story on why my models suddenly failed, and what I did about it to fix it.

Can you believe there's still Cookie Consent Managers around with GTM support, but no support for Consent Mode?

Here's a query that will help you get started answering the question: "How can I tie experiment events to conversions?"

When you have GA4 to Big Query set up in a sandbox, your table will expire after 60 days.

In this post I'll give you a script to create and prepare your Cloud Project for the bulk data export feature The post Prepare your cloud project for “Bulk data export” Google Search Console appeared first on Stuifbergen.com.