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Your username is a label; your identity is a key you own. atproto splits who you are from what you're called, so you can rename freely, prove who you are with a domain you control, and carry one identity across the apps you use.
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Every time I moved a community to a new platform, the exit cost members and history.
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Self-hosted GitHub Actions runners on a small Hetzner VPS cut my CI wall-clock from ~12 minutes to ~3 minutes for about half the price of the GitHub-hosted minutes I was burning.
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Short guide.
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370 people in Vancouver, 500 online, all working on the same question: what does the internet look like when users own their data?
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Every keystroke becomes a record.
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AI-generated junk content is flooding every community platform.
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I'm building an open source forum platform on the AT Protocol.
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A story about token limits, AI companions, and the sunk cost of unused mana.
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Three months after my original BigTech independence article, here's what changed and why I'm building infrastructure for local AI.
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Seven principles for evaluating technology choices, reducing vendor lock-in, and building a more resilient digital setup.
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Over 20 years building communities around open-source platforms, I've watched a pattern repeat.
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Learn how we transformed community engagement through hackathons instead of monthly idea quotas, creating 80+ community projects while building better understanding between community and product teams.
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A detailed guide on moving away from vendor lock-in and Big Tech subscriptions to build a more robust, privacy-friendly, and antifragile tech setup using open source alternatives.
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Building a custom audio project with Raspberry Pi and Pirate Audio hardware - a fun side project exploring hardware and software integration.
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Practical insights and lessons learned from building and deploying AI workflows in production environments.
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Explore how traditional commerce models are being disrupted and why businesses must innovate to survive in the rapidly evolving landscape of global commerce.
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An analysis of the potential challenges and concerns surrounding AI in software development over the medium to long term.
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Explore four great ways to customize Large Language Models for your specific use case, from prompt engineering to fine-tuning and RAGs & MCPs.
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After almost 7 years, it was time for another switch: Moved the website from Webflow to Astro.
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How food trucks master clear, instant communication and what trade show exhibitors can learn from their approach to messaging.
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Exploring how software developers can adapt and thrive in an era where AI is transforming the development landscape.
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Discover why exponential growth charts can be misleading and why "today" isn't a special turning point despite what many trend analyses suggest.
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Learn how to create and maintain a successful B2B community, overcome unique challenges, and leverage the benefits for your business growth and customer engagement.
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Let's set the record straight about some often mixed up terms in commerce
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A CRO/Experimentation variant of the scientific hierarchy of evidence
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You've probably heard about this divide between the functions of the Left Brain versus the Right Brain.
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Building the commerce platform of the future
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As announced in November I would be starting a new (Dutch) podcast series this year about CRO.
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Recording of my session about creating an optimization culture
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Amazing new visual SaaS CMS system!
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How far do you go?
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To help remember statistical constructs I've started telling stories about statistics and the first one is about the Texas Sharshooter
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On October 24th, I gave a session at Nomad Mage about using psychology and data to make the decisions to improve your webshop.
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Switched to gui.do and Grav CMS
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Designing great experiments
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Some (random) notes/learnings from my trip to Shenzhen China
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How to go from “4% conversion uplift” to “€636K — €854K extra profit this year”
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White-paper on the CRO Process
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This is a re-post of an interview with me by the Swedish magazine eHandel
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My 5 tips on building your personal brand by having a healthy personal + business presence on your social media channels.
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Google Sheet calculator for your AB test sample size
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Dutch Research towards e-commerce trust logo's
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How to (not) use colors in your website
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One year ago, I moved my blog to a .com
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PersuasionAPI: A new tool that makes your website much more persuasive
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Guess Magento and it's speed is a hot issue :).
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Let's optimize your webshop for speed!
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For business owners that have a retail store or a complete new business model but have little to no experience in the e-commerce field: this post is for you
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Fun coincidence!